Trip Reduction & TDM

Lead Authority: Public Works – Traffic & Transportation

Goals

• Implement employer and residential based Transportation Demand Management (TDM) Programs
• Manage parking supply and prioritize parking for carpool & alternative fuel vehicles
• Disincentivize new single occupancy vehicle (SOV) trips and car ownership through cleaner alternative transportation choices

Progress Metrics

• Number of employers and neighborhoods implementing TDM programs¹
• Percent decrease in car ownership per capita²
• Percent increase in transit ridership³

Implementation Measures

Policy:

• Ordinance requiring all new commercial projects with parking to have TDM plan, with an SOV mode-share reduction commitment of 10 percent
• Ordinance requiring existing employers with 50 or more full time employees to have TDM plan with incentives, with an SOV mode-share reduction commitment of 10 percent
• Allow developers to reduce parking requirement in exchange for providing new residents with transit passes, a carshare vehicle with membership for each unit, and secure bicycle storage.

Programs:

• Develop employer & residential TDM toolkit that businesses and housing units can use in developing TDM plan
• Allow multifamily housing communities and homeowners associations to purchase transit passes for their residents at a discounted price, similar to those available to employers
• Pilot Carsharing programs for multifamily housing units
• Continue promoting local ride-hailing pilot program with Via

Outreach:

• Educate businesses and employees about how technological tools can be used to facilitate telecommuting and carpooling.
• Providing toolkit of TDM strategies and incentives businesses can use to develop plan.
• Identify neighborhoods to target marketing of alternative commute choices

Funding:

• Metropolitan Planning Organization programs